Pot Shop Designs
Interior Design and Space Branding for the Cannabis Industry
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How do customers experience your brand?

4/7/2014

1 Comment

 
What is your brand doing to engage me? Jack Morton Worldwide nailed it. Brand as a Verb.
From creating a video to designing a space, the thing that has made me a successful brand champion for my clients, is that I experience them as a consumer. The message and the actions must be relative to your customer. Ultimately, it's how your customer "feels" about you that will determine the strength and longevity of your brand.

Brand As Verb: Principles of High Performing Experience Brands from Ben Grossman
1 Comment
Zak
4/18/2014 09:35:01 am

Love where you are coming from. Thanks for the info. We will give you a call when we're ready to open our Marijuana operation!

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    Pot Shop Designs

    Interior Design & Strategic Branding for the MMJ & Retail Cannabis Industry.

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